The Angular Aviator

09/10/2019
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Why is it key? Established as a must-have for women's
and men's selections, rework classic aviator
sunglasses for A/W 20/21.
Alongside the core aviator updates that introduce
material and colour innovations, be sure to add an
angular fashion aviator design into assortments, in
line with an overall move towards more geometric
silhouettes for both optical and sun styles.
Look to the #minimalfuturist trend as inspiration for
A/W 20/21, promoting a sharper refined look that is
opportune for eyewear.
Design details: move away from
retro rounded frames and introduce a
dynamic, geometric
profile, leveraging uptrending
#tailoredfuture aesthetics. Invest in
new silver metal materials for
frames across ranges. Introduce
brown and yellow tints to women's
selections for maximum newness.